Privacy Policy
Last updated: September 18, 2025
Aura (“we”, “our”, “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you visit our website https://aurafashions.online/, browse our products, and make a purchase.
1. Information We Collect
We may collect the following types of personal information when you interact with our website:
Identity Information: Name, billing/shipping address, email address, phone number.
Payment Information: Payment details (processed securely through our payment providers – we do not store full card details).
Order & Transaction Data: Purchase history, products ordered, and order status.
Technical Information: IP address, browser type, device details, and cookies.
Communication Preferences: Your choices for receiving updates, newsletters, or marketing.
2. How We Use Your Information
We use your information for the following purposes:
To process, confirm, and deliver your orders.
To manage your account and provide customer support.
To improve our website, products, and services.
To comply with legal, tax, and business obligations.
To send you marketing offers and updates (only if you choose to opt-in).
3. Sharing Your Information
We only share your personal data with trusted third parties when necessary, including:
Payment providers (e.g., PayPal, Stripe, Razorpay, etc.)
Delivery partners (courier and shipping companies)
IT and hosting services that help us run our website
Legal authorities if required by law
We never sell or rent your personal data to third parties.
4. Data Retention
We keep your personal information only as long as necessary to:
Complete your orders
Meet legal, tax, and accounting requirements
Improve our customer services
5. Your Rights
Depending on your country’s data protection laws, you may have the right to:
Access the personal data we hold about you
Request correction of inaccurate or incomplete data
Request deletion of your information (where legally possible)
Opt-out of marketing communications at any time
Restrict or object to how we process your data
To exercise these rights, please contact us at: https://aurafashions.online/
6. Cookies
We use cookies to:
Enhance your browsing and shopping experience
Remember your preferences
Analyse site performance
For more details, please see our Cookie Policy.
7. Data Security
We use appropriate security measures to protect your information against loss, misuse, or unauthorised access. However, no method of transmission over the internet is 100% secure.
8. International Users
If you access our website from outside the UK, your data may be transferred and stored in our servers where privacy laws may differ. We ensure your data is handled safely and in line with this Privacy Policy.
